Sanrio Harmonyland Tickets

Sanrio Harmonyland is where Hello Kitty holds court in Kyushu. Tucked into the green hills of Hiji in Oita Prefecture, it is an outdoor theme park entirely devoted to Sanrio characters, from Kitty and My Melody to Cinnamoroll and Kuromi, with rides, parades and stage shows that run through the day. It is smaller and gentler than Japan’s headline theme parks, which is precisely its charm for families with younger kids.

Shows, rides and character time

The stage shows and parades are the heart of the park, performed with the sort of polish Sanrio is known for, and the characters make regular appearances for photos and hugs. The rides are pitched at children rather than thrill seekers, including a gentle coaster and a ferris wheel with views over the countryside to the sea. Dedicated fans should leave time for the shops, which carry regional and park exclusive Sanrio goods.

Getting there

Harmonyland sits between Beppu and Kitsuki on the JR Nippo Line. The usual route is a local train to Kitsuki or Hiji Station and a short bus or taxi ride from there, and the park is also an easy drive from Beppu or Oita for anyone touring Kyushu by car. Signage for the park is well marked once you are in the area.

Frequently asked questions

Is it worth it for adults? Sanrio fans absolutely love it, and the shows are genuinely well produced, but adults without an attachment to the characters may find it light on.

How does it compare to Sanrio Puroland in Tokyo? Puroland is indoors and compact, while Harmonyland is open air with more rides and room to roam.

How long do families usually stay? Most make a full day of it around the show schedule.

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